Publicis completes LiveRamp acquisition and launches client-owned AI growth engine
Publicis Groupe has completed its acquisition of LiveRamp, enabling it to launch a plug-and-play AI growth engine that clients fully own and control.
By GennnAi··1 min read
The tool combines LiveRamp's data collaboration platform with Epsilon's identity expertise. It lets clients enrich and activate their data, personalize content and measure business results within their own environments. LiveRamp's ecosystem includes 25,000 publishers and 500 technology and data partners. According to CEO Arthur Sadoun, clients keep ownership of their data and AI assets, with no platform dependency. The announcement was made in Paris on November 2, 2026.
Source: Publicis Groupe, published on November 2, 2026.