Mondorf-les-Bains uses AI to tell its spa heritage story
Agency Wili created for Mondorf Promotion the campaign "Là où tout commence", a film using AI to recreate historical and family scenes.
By GennnAi··1 min read
The 2'17 film follows a father and his daughter Léa, then revisits the spa from the 1930s to the 1980s and an episode of Luxembourg aviation. It also mentions the new swimming pool and the future velodrome. Rolled out on posters, bus shelters and digital media, the campaign began this week. In six days, the film passed 200,000 YouTube views. It will continue in 2027.
Source: adada, published on October 31, 2026.