European Commission unveils Digital Fairness Act against online scams and traps
The regulation presented on 11 November would ban free trials that turn paid without consent and require tools to switch off systems simulating relationships.
The Digital Fairness Act also targets automatic renewals without notice, in-game purchases whose value would appear in real money, and loot boxes that would disclose reward odds. Next cites AI bots as an example of the systems concerned. The Commission could impose fines of up to 6% of annual turnover; the text must still be negotiated with Parliament and the Council.
Source: Next, published on November 12, 2026.